The second edition of the trail running Run in Shop Test & Feel tour promoted by La Sportiva is ready to start. 33 stages in specialized stores already scheduled in 4 European Countries where the public can discover and test the SS2019 Mountain Running highlights Bushido II and Kaptiva.
La Sportiva Run in Shop 2019
From Austria, which will open the event on the 2nd of May at Sport Rinnerthaler, to France, where the Intersport in Gap will close the tour on the 28th of May. Run-In-Shop consists of 33 events that will also touch Italy, Germany and UK, in a second edition all to be discovered. Just like every Test & Feel event by La Sportiva, the aim of this new carousel dedicated to off road racing enthusiasts is not just to introduce the new products of the current season. First of all there is the desire to share the passion that has driven the company to product technical footwear for the mountains since 1928, when the first pair of boots was made by Narciso Delladio in Val di Fiemme. There is the desire to continue growing while remaining close to the needs of every single runner, sharing ideas with them has seen the birth and development of the most specific components of each product: unique and special, like any athlete. During the events, the three new models for the 2018 season, will be presented: from long runs to technical skyraces Kaptiva and Bushido II will satisfy the needs dictated by every style of running and all types of runner. All this in pure La Sportiva style, where innovation and technology meet passion and genius.
Bushido II: the new path for trail runners
Technical/aesthetic evolution of Bushido, competition footwear dedicated to skyrunning: super light, extra grip, aggressive, the shoe is designed to ensure perfect stability on all types of off road terrain. The result is a shoe that, in pure La Sportiva style, offers new solutions to meet the needs of the most demanding runners, rewriting the rules of the game with a totally new construction never seen before in trail running shoes
Kaptiva is the trail running shoe dedicated to medium and long distance races. Unleash your desire for freedom thanks to the innovative knit fabric, SLIP-ON construction which reduces to a minimum the volumes of each individual piece of the shoe, optimizing the overall dimensions and the layers of material for wraparound, super clean structure that is dedicated to the runner’s performance.
Run-in-Shop is not just synonymous with footwear: in addition to footwear, the La Sportiva collection dedicated to mountain running becomes a total look thanks to the technical and stylish clothing line that can be found in the shop. Promoters and La Sportiva athletes will be in the stores to help the shop staff illustrate in details of the different models, and to answer any questions before going out and testing the footwear on the ground for which it was developed. At very stage each guest will receive a customized La Sportiva trucker hat.
If you’re a running addicted, do not miss the opportunity to participate in one of the stages of this first Run-in-Shop tour this May, and set the season off to a good start.
All the information you need, here: www.lasportiva.com/en/run-in-shop
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